The Team

People who care about your hair as much as you do.

Liberty & Frank is built around a genuine belief in consultation first, education always, and a relationship with your hair that actually lasts.

Sophie Vamvakitis — Owner and Director, Liberty & Frank
Sophie Vamvakitis · Owner & Director

Sophie Vamvakitis

Owner & Director
"Sophie opened Liberty and Frank with the vision of creating beautiful, healthy hair."

Sophie founded Liberty & Frank in late 2016, driven by a simple conviction: that a great hair salon could be built around craft and conscience rather than discounts and pressure. She opened on Auburn Road in Hawthorn's heritage village strip — a real shopfront with a real door, deliberately chosen over a mall space.

Her focus has always been on colour that works with hair's biology rather than against it. The products in the salon (Olaplex, Lakmé) reflect that — chosen for what they do to hair health over time, not just the result on the day. Annual education for the whole team is non-negotiable: what's true in colour science in 2026 wasn't always true in 2016, and it matters to keep up.

The name of the salon — Liberty & Frank — reflects an approach as much as an identity. Liberty in the creative conversation; frankness in the consultation. Her aim, put plainly: that every client leaves knowing exactly what happened to their hair, and why it looks the way it does.

In the salon.

The team is small by design — the kind of salon where your name and your hair history are remembered visit to visit.

Liberty & Frank salon — the green shopfront on Auburn Road

Book with the team.

New clients receive $50 off their first colour service (priced $150+). Mention at booking.

Book an Appointment